Story, Louvier Kindo Tombe
In a major presentation at the National Management Days in Douala, the General Manager of Cameroon Telecommunications (CAMTEL), Judith Yah Sunday epse Achidi, detailed the strategic blueprint that allowed the state telecom utility to nearly double its financial performance over a seven-year period.
Addressing an audience of corporate executives, management experts, and policymakers, the CAMTEL chief revealed that the company’s revenue surged from 119 billion FCFA to over 235 billion FCFA, culminating in a net profit exceeding 13 billion FCFA for the 2025 fiscal year. Notably, the expansion was achieved without any additional financial investment from stakeholders.
The Turnaround Strategy
Co-chairing the economic forum alongside the General Manager of CCA Bank, Mrs. Achidi participated in an elite panel featuring prominent governance expert Professor Viviane Ondoua Biwole, Belife Insurance CEO Brain Nkwenti, and Professor Emmanuel Kamdem. During the session, the CAMTEL boss outlined the three core pillars driving the utility’s recent performance.
First, the corporation executed a total revenue digitalization by transitioning to a 100% digital model for all fixed-line subscriptions and bill payments, a move designed to eliminate financial leakages and effectively secure primary income streams.
Second, institutional transparency was established through a strict governance overhaul characterized by absolute openness in recruitment processes to foster an internal culture of meritocracy.
Finally, drawing from her 32 years of experience within the corporation, the General Manager spearheaded a cultural modernization campaign aimed at enforcing high-performance standards across all tiers of the workforce.
Driving Institutional Reform
The presentation concluded with a candid panel discussion and an interactive Q&A session with attendees.
By showcasing how operational efficiency, digital tracking, and structural governance can drive immense corporate growth from within, the session positioned CAMTEL’s current business model as a potential benchmark for structural reform across Central Africa’s public and para-public enterprise sectors.
